Bhram Film Breaks New Ground in Gujarati Cinema with Instagram Game, Motion Sensor, and Flash Mob Promotion
Ahmedabad (Gujarat) , April 28: The upcoming psychological thriller film "Bhram" is setting a unique promotional strategy for Gujarati cinema. Produced by the
Ahmedabad (Gujarat) [India], April 28: The upcoming psychological thriller film “Bhram” is setting a unique promotional strategy for Gujarati cinema. Produced by the makers of “Hun Iqbal”, the film is releasing on May 16, 2025. This film aims to offer audiences an interesting, creative, and interactive experience. The goal of this approach is to align the film’s unique subject and storytelling with promotional activities to create a strong buzz. Notably, the film is directed by renowned Gujarati filmmaker Pallav Parikh and stars Mitra Gadhvi, Sonali Lele Desai, Abhinay Banker, and Nishma Soni. The film is produced by the same team behind the critically acclaimed “Hun Iqbal.”
For the first time in the history of Gujarati cinema, the promotion of a film has been done through an Instagram game. This game has been receiving a great deal of attention on social media, where users solve puzzles and identify hidden clues. In addition, the makers of “Hun Iqbal” and “Bhram” have made another unique attempt. At the Weekend Window in Ahmedabad, a few young people were seen with blood-filled faces and holding flash mobs, which caught the attention of many Ahmedabadis. This engaging promotional stunt by the team of “Bhram” has generated significant buzz for the film. https://www.instagram.com/p/DInmWO0yf3e/?img_index=1
