‘Kaise Banta Hai Season 2’ Gains Strong Audience Traction, Emerging as a High-Engagement Informative Series on Indian Manufacturing

The series features some of India’s leading brands and manufacturing innovators, including Laxmipati Sarees, Adani Electricity, Flo Mattress, Happilo, Mikasa Plywood, Shakti Pumps, TIL Limited, Grew Solar, and Ather Energy. Each episode provides an inside look at factories, production lines, quality controls, and decision-making processes, transforming complex industrial operations into accessible, engaging narratives.

What sets Kaise Banta Hai Season 2 apart is its ability to make manufacturing relatable and compelling. Instead of merely showcasing finished products, the series dives into the “how” and “why” behind creation, highlighting raw materials, engineering precision, skilled craftsmanship, sustainability considerations, and innovation-led problem-solving. This approach has resonated strongly with viewers, many of whom have praised the show for sparking curiosity and offering meaningful learning without compromising on entertainment value.

Kaise Banta Hai Season 2 offers brands a platform to showcase their processes, values, and innovation in an authentic, narrative-driven manner, helping build trust and deeper recall among audiences.

Abhishek More, CEO of Digikore Studios, said, “Kaise Banta Hai Season 2 has reinforced our belief that audiences are deeply interested in understanding how things work when the story is told right. The strong engagement and viewer curiosity around the series show that informative content can be both impactful and entertaining. For brands, this format delivers visibility rooted in credibility and transparency, something today’s audiences truly value.”

The series is supported by Nesterra as its presenting partner, a brand synonymous with creativity, design, and craftsmanship. Nesterra’s association with Kaise Banta Hai reflects a shared commitment to celebrating the processes, people, and passion that go into creation across industries.

By spotlighting manufacturing excellence, technological capability, and skilled labour, the series brings to life the industrial backbone supporting the nation’s growth and development.

Produced by Digikore Studios, known for its expertise in high-quality visual storytelling across film, television, and digital platforms, Kaise Banta Hai Season 2 continues the studio’s mission to create content that informs, engages, and inspires. The show stands as a strong example of how factual entertainment can deliver measurable audience impact while offering meaningful value to featured brands.

If you object to the content of this press release, please notify us at [email protected]. We will respond and rectify the situation within 24 hours.